MGF Electrical Supplies
MGF Electrical provide a quick and efficient electrical supplies service from its 10000 sq ft warehouse in Roscommon town. Established in 1991, MGF Electrical stock over 11,000 products for the electrical contractor or for home use. This includes a large range of leading wiring accessories brands, lighting products, fire and burglary alarm equipment, LED fittings, lamps and a complete range of electricians tools. This includes a full range of electrical test instruments. Roscommon Lighting was established as part of the MGF Company in 2000 and offers a large range of decorative lighting for indoor and outdoor use.
The Brief
We were asked to create a brand new website for the established electrical store. The site would make online shopping an easy and pleasant experience. An integration with an Epos system would allow the orders to sync with the product and the order data with their in-store system. Thus making life that bit simpler and keeping business running smoothly. A blog and some content modules would be added to enhance the site and display stock in an appealing way.
What We Did
Dmac Media Ltd created a design based on the client's existing branding colours, their logo and their colour palette. The new online store showcases over 450 products, neatly categorised in easy to navigate groupings and headings. An easy search method means quick access to their large in store stock. A number of full screen galleries and custom elements, like the smart content module or the classic brand logo carousel are designed to reflect MGF’s own particular shopping experience. A standard article manager has been modified to allow for easy browsing of various industry catalogues and manuals. All this work has resulted in a bright, colourful website that's easy for staff to update and offers their online customers fantastic products with plenty of important and crucial information on products, without overwhelming them.