The new eCommerce site should appeal to the hospitality sector and clearly communicate the various product ranges available. Given the nature of the product type, each product info page should have the ability to add separate sections of a product to the cart. Each product should also have the option to pay by finance allowing customers make a direct finance application. Customers should also have the ability to upgrade a product warranty if available. Visually the online brand needed an update during the graphic process.

Our design team created a logo for the online offering and a new eCommerce theme to match. The site is built on a dmac eCommerce platform with some product customisation including: finance application, delivery date picker, warranty upgrade options, product feed management and customer membership. Dmac provide support and ongoing new development for caterboss.ie